TiVo Package Design, Brochure and Retail Kit

Everybody knows TiVo as the friendliest brand in television, and when B'stro was brought on board to create the retail brochure for the company, we wanted to reflect that personality. By incorporating organized product details and easy-to-read copy into a dynamic, playful color palette, we spoke to TiVo's target audience with an efficient, user-friendly campaign. The successful brochure led to a string of further collaborations, including business-to-business kits, packaging design, a stationery project and a line of credit cards.