Evite Onsite Media

Since many modern women barely have time to take a shower—let alone throw one—JOHNSON’S® asked us to design a baby shower Evite template that would make it quick, easy and painless for friends and family of a mom-to-be to plan a fun baby shower.

With the characteristically gentle JOHNSON’S® Baby visual scheme and the trademarked tagline, “When a baby is born, so is a mother,” the JOHNSON’S® Evite was more than just easy to customize and send: it also offered tips for baby shower hosts on how to throw a fun, memorable event.

As part of JOHNSON’S® partnership with Evite, Creative B’stro was also tasked with creating a series of colorful banner ads that would remind baby shower planners and attendees of great gift ideas from JOHNSON’S®. The ads, which were attached to the JOHNSON’S® Evite in a banner lockup, featured three of JOHNSON’S® most popular gift sets, each filled with baby care essentials perfect for any baby shower. In addition, the banner ads linked viewers to the newly redesigned JOHNSON’S® Baby Special Offers page for great savings on even more JOHNSON’S® products.