Altor Networks Identity

Altor Networks is a leading innovator and provider of security for virtual data centers and clouds. The company developed the world’s first firewall specifically catered to virtual networks.

B’stro was given the challenge of rebranding the company so that their presentation was more in line with their progressive and industry leading offerings. The rebrand included the logo as well as the entire suite of Altor’s marketing materials.

B’stro started by creating an empowering logo design that conveyed technological excellence and innovation. The Altor wordmark was designed to communicate the concept that Altor security is not just about stopping things from coming in, but having control of what can gain access and what cannot.

A complete website redesign followed with increased interactivity and visual vitality. Orange and grey hues were used to make the pages pop and flash images were integrated on the home page for a splash of color and humanistic appeal.

The Altor rebranding not only sets the company apart from their competitors aesthetically, but the clear, intuitive presentation of information also reinforces their position as industry leaders and pioneers of virtual security services.